Peloton CEO issues apology following Thanksgiving ride difficulties due to overwhelming demand
Peloton CEO Barry McCarthy apologized for Thanksgiving ride issues, acknowledging, “We let you down,” after challenges arose during the world record attempt.
Peloton’s Thanksgiving ride faced technical glitches, preventing numerous users from joining the 10th annual “Turkey Burn” event at 10 AM ET. The company aimed to set a Guinness World Record for the “largest live cycling class,” but high demand caused accessibility issues. Apologizing for the inconvenience, CEO Barry McCarthy acknowledged, “We let you down,” in a statement.
McCarthy reported that more than 37,000 individuals participated, but the exact number unable to join remains uncertain. The overwhelming influx of members attempting to join the class strained Peloton’s technical infrastructure, resulting in issues during the live session. The Peloton status page indicated “elevated errors with live classes” for about an hour, resolving by 11:07 AM ET. Some users in the event also experienced technical difficulties. As of now, all systems appear to be operational.
For those unable to join, Peloton announced on Instagram stories that the class is now accessible on-demand. Additionally, an encore version of the Turkey Burn is scheduled for 10 AM ET on Friday.