Box Office : Previews of ‘No Hard Feelings’ Garner $2.15 Million in Revenue

Jennifer Lawrence’s latest R-rated comedy film, “No Hard Feelings,” premiered this weekend and garnered an impressive $2.15 million during its preview screenings at the box office.

Official Trailer / Via Sony Pictures

Sony’s latest raunchy comedy is projected to have a lackluster opening weekend, with an estimated $12 million in earnings. This figure raises concerns, especially considering the film’s $45 million budget. R-rated comedies have been facing a challenging time at the box office, with the once lucrative genre teetering on the edge of extinction. Only “Cocaine Bear” managed to make a mark this year, generating $87 million globally.

Unfortunately, recent comedies such as “The Machine” from Sony and Bert Kreischer, “Bros” starring Billy Eichner, “About My Father” featuring Sebastian Maniscalco and Robert De Niro, and “Easter Sunday” starring Jo Koy have failed to find significant box office success.

Lawrence takes on the role of Maddie in the heartwarming film “No Hard Feelings,” directed by Gene Stupnitsky, known for his work on “The Office” and his directorial debut in the R-rated comedy “Good Boys” (2019). In the movie, Maddie, an Uber driver on the brink of bankruptcy due to her repossessed car, encounters a life-changing opportunity.

Responding to a peculiar Craigslist ad, she agrees to help two parents by coaching their socially awkward 19-year-old son, Percy (played by Andrew Barth Feldman), in the art of dating before he heads off to college. As part of the arrangement, Maddie imparts her knowledge of partying, drinking, skinny dipping, and much more to Percy. In return, she receives a brand new car, turning her fortunes around.

Other Box Office News

In other Box Office news, Warner Bros.’ “The Flash” is projected to maintain its top spot this week, raking in an estimated $22 million to $25 million in its second weekend. Despite a 60% drop from its impressive $55 million opening, the film continues to draw audiences.

Pixar’s “Elemental,” in its second weekend, aims for a solid $14 million to $16 million, while Sony’s “Spider-Man: Across the Spider-Verse” swings in with a potential $13.5 million to $15 million in its fourth weekend. Additionally, Wes Anderson’s “Asteroid City,” following its limited release, is set to make a splash with a target of $7 million to $8 million as it expands to a wider audience in its first weekend.

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